Can you measure love? When it comes to your product – absolutely! Your users are leaving clues. Every tap, swipe, and login is an unspoken confession. The real story lives in what users do, not what they say. Look for the magic numbers and hidden patterns. In this article, we’ll show you how to read those digital love letters your users are writing.

Why doing the “unscalable” stuff early on can launch your startup into the stratosphere. A down-to-earth guide for founders on how and why to do those unscalable things that set the stage for explosive scalability later.

Startup founders usually don't have enough time to read all the essential books in the startup industry. That's why we decided to continue the series of short summaries of the essential books for startup founders. In our opinion, after the "Lean Startup," the second most important is "The Mom Test," and here's why.

Before you start building a new product, make sure that it is not useless.

You don’t understand the problem you’re solving until you realize who you are solving it for.