ThinkDrop case study

Platform: iOS App
Industry: Productivity, Business
Services Provided: UI/UX Design, Mobile Development, Backend Development.

The Challenge

Ideas don’t arrive when it’s convenient. They appear in the shower, while driving, between meetings, late at night. Most tools assume you’ll stop, open an app, and type. That friction kills momentum, and most ideas disappear before they’re written down. Our client wanted a product that works at the speed of thought, not at the speed of UI.

The Solution

People don’t want another notes app. They want a direct outlet for their thoughts. The breakthrough insight was reframing note-taking as delivery. Voice was the fastest interface. One tap was the only acceptable interaction. We designed ThinkDrop as a minimal, purpose-built tool.

  • One-tap voice capture

  • Pre-assigned buttons linked to real people

  • Instant delivery via WhatsApp or email

  • No inboxes, folders, or tagging

  • Zero cognitive load.

Premium users can assign up to 5 contacts (e.g., an assistant, co-founder, teammate, friend), turning ThinkDrop into a personal idea routing system.

UX & Design

The interface is intentionally invisible. Large, tappable buttons. No setup friction. No decisions at the moment of capture. Calm, focused visual language. The app is designed to disappear, leaving only the thought.

Results

ThinkDrop turns fleeting thoughts into action instantly. Users describe it as: “An outbox for my brain”, “The fastest way to save ideas”, “Voice notes, but finally useful”. It fits naturally into daily life without demanding attention.

 

UX scheme

 

Client’s Feedback

Sally
Founder of thinkDrop

 

Working with molfar.io was an exceptionally smooth and thoughtful experience. They immediately understood the neuroscience-led intent behind ThinkDrop and translated it into a product that feels calm, intentional, and incredibly fast to use.

The team challenged assumptions, refined the experience, and helped shape ThinkDrop into a tool that truly supports focus, reduces cognitive load, and works at the speed real life demands. molfar.io are real professionals in their craft. Strategic, detail-oriented, and deeply respectful of both the science and the human behind the product. I couldn’t have asked for a better partner to bring ThinkDrop to life.